People in Moscow reportedly spent up to five days in the bitter cold and thousands of dollars for a chance to be among the first to buy new iPhone XS models, with sales kicking off in Russia on Friday.
In addition to the XS, Apple Inc. introduced its largest-ever iPhone XS Max and an aluminum lower-cost XR this month. The new souped-up (улучшенный) devices cost 87,990 rubles ($1,3400) and 96,990 rubles ($1,500) in Russia.
Reports in the run-up to the sale said some people were selling their place in line (в очереди) for as much as $6,000.
The state-run RIA Novosti news agency said Moscow’s first buyer stood a mere (всего) 2.5 hours in line to get his hands on the new smartphone after eight people before him failed to turn up and the ninth person did not buy anything.
